Tag Archives: business profile picture

Different types of Corporate Photography to consider for your brand

Posted by Richard Boll on 27th November 2024 – 12:53 pm

Different types of Corporate Photography to consider for your brand

When people think about corporate photography, they often assume it’s limited to headshots of CEOs, senior executives, or employees. However, corporate photography encompasses far more than business headshots. As a professional corporate photographer in London, I’ve worked on a diverse range of projects that go beyond portraits, capturing the essence of businesses in ways that elevate their brand identity and connect with their audience.

Types of Corporate Photography

Corporate photography is a versatile field, offering businesses a variety of options to showcase their identity, values, and operations. Below are some of the key types of corporate photography that can bring your company’s story to life:

1. Corporate Headshots and Portraits

While headshots remain a staple, they’re not one-size-fits-all. Modern corporate headshots often emphasise authenticity, personality and approachability, reflecting the company culture. Whether it’s a clean and professional backdrop or a more relaxed environmental setting, corporate headshots are a crucial component of branding, especially for LinkedIn profiles, company websites, and press materials.

2. Corporate Lifestyle Photography

Corporate lifestyle photography focuses on capturing authentic moments that illustrate your team at work. These images can include candid shots of brainstorming sessions, employees collaborating in the office, or even a team enjoying a coffee break. These types of photographs showcase the warmth of the human side of your business, helping you to connect with clients and potential employees on a more personal level.

3. Behind-the-Scenes Photography

Behind-the-scenes photography gives audiences a glimpse of your company’s inner workings. This could include production lines in factories, the craftsmanship involved in creating a product, or day-to-day office activities. By revealing what happens “behind the curtain,” businesses can build trust and transparency with their audience. The image was taken for the fantastic agency Park Avenue Recruitment.

4. Corporate Event Photography

From networking meetings to conferences, award ceremonies, and company social events, corporate event photography captures the highlights of these occasions. Professional images of these moments are invaluable for showcasing your company’s achievements, culture, and community involvement on websites, social media, and marketing materials.

5. Architectural and Interior Photography

The architecture and interiors of your office or headquarters can also say a lot about your business. Capturing these spaces with professional photography highlights your company’s environment, giving potential clients and partners a sense of your professionalism, innovation, and culture. This photograph was taken for Lazard Bank in Paris.

6. Corporate Product Photography

For businesses that manufacture or sell products, product photography is key to presenting items in their best light. Whether it’s cars, furniture, food, or other goods, high-quality imagery ensures your products stand out on your website, in brochures, or across advertising platforms. Companies might require advertising photography, packshot photography for websites, or editorial-styled imagery to express elements of their brand.

How Corporate Photography can help your brand

Corporate photography plays an essential role in defining your brand identity. High-quality visuals communicate professionalism, build trust, and create a compelling narrative around your business. By commissioning diverse types of corporate photography, companies can use these images across multiple platforms, including:

Websites and social media (including LinkedIn and Instagram)
Annual reports and newsletters
Business plans and investor presentations
Editorial features and press releases

Each type of image serves a purpose, whether it is showcasing your team, highlighting your services, or giving an insider’s view of your company’s operations. Together, they form a cohesive visual story that strengthens your brand presence and helps you stand out in a competitive market.

Choosing the Right Style for Your Business

The style of corporate photography you choose should align with your brand’s values and the message you want to convey. For example, a tech startup might prefer dynamic, lifestyle-oriented shots that highlight innovation and collaboration, while a law firm may favour classic, polished portraits to communicate professionalism and trust.
As an experienced corporate photographer in London, I’ve helped many clients craft the perfect visual narrative. By collaborating with marketing and art directors, I guide businesses in selecting the styles and settings that best reflect their ethos. Together, we create powerful imagery that enhances their brand and resonates with their target audience.

Ready to Elevate Your Corporate Photography?
If you’re looking for an experienced corporate photographer in London to capture professional headshots, corporate events, or lifestyle imagery, I’d love to help. Let’s discuss how we can bring your brand’s vision to life. You can see more examples of my work and read testimonials from my clients here.

Get in touch:

richard@richardbollphotography.com 

+44 (0)7812 908229

Five Favourite Photography Projects from 2023

Posted by Richard Boll on 14th May 2024 – 4:18 pm

Filed under Advertising, Advertising Photography, Commercial Photography, Corporate headshot photography London, Corporate Photography, Editorial Portrait, Fine Art Photography, Luxury product photography, Photography Projects

2023 gifted me with interesting and varied photographic shoots from still life to portrait, to corporate headshots and lifestyle photography. Here, I share five of my favourite photography projects from last year and the story behind each image.

Memento I – Still-life Photography

In September, I stayed in a villa in the mountains of Majorca. Whilst there, I turned the spare room into an improvised photographic studio. It was a great space to work in as I could use the existing shutters and curtains to precisely control the level of daylight.

I explored the grounds of the villa for objects to use in a still-life project and found some citrus fruit in various states of decay. I loved the beautiful colours of the rotting fruit that went from almost black to deep purple through to burnt orange.

This still life photography project was inspired by Memento mori, an element of visual language used in classical painting for centuries to remind the viewer of their mortality.

I placed the images into antique picture frames as a reference to classical painting and successfully entered it into the South West Academy Open Exhibition in Sidmouth, Devon. A series of 10 photographs from this project were also entered into the Sony World Photography Awards.

2. Yarli Allison – Visual Artist Portrait Photography

Yarli Allison is an artist born in Canada, raised in Hong Kong and is currently based in London and Paris. Her artistry uses an interdisciplinary approach that crosses sculpture, installation, CGI, moving image, drawing, poetry, tattoo, and performance.

She has been a subject for a personal project I started in 2022, producing portraits of Visual Artists. As part of this project, I shot some studio portraits in a suitable space in her London studio. Allison organised her wardrobe, choosing a range of different outfits to wear. It was a collaborative and creative process working with Yarli, making mutually agreed decisions on ideas and approaches for the shoot.
It was particularly satisfying to have time to play and experiment with lighting and different approaches to portraiture with such a great artist.

This portrait of Yarli is one of my favourite images from the shoot. I love her wardrobe choice and I feel the image captures her profound strength of character and identity. You can see some of Yarli’s work on her website here.

3. The lasts of Thomas Patrick John Anson, 5th Earl of Lichfield – Still Life Photography

John Lobb have been crafting exquisite bespoke footwear and leather goods for Royalty and celebrities alike for over 170 years. Central to their process is a pair of unique wooden lasts made to the exact specifications of the wearers’ feet.
In 1863, John Lobb received its first Royal Warrant after crafting a pair of riding boots for the then Prince of Wales. Since then, they have continued to craft bespoke footwear for ongoing generations of Royalty.

As part of a long-term project, I photographed the complete collection of significant John Lobb wooden lasts. It was great to photograph the lasts of Thomas Patrick John Anson, 5th Earl of Lichfield as part of the project. Known as Patrick Lichfield in his professional life, he joined the Grenadier Guards in 1959 and on leaving the Army in 1962, he began to work as a photographer’s assistant. He was asked to take the photographs of the wedding of the Prince and Princess of Wales in 1981, and went on to become one of the UK’s best-known photographers.

I used the same technical approach for this image as for the other photographs in the project, incorporating focus stacking to achieve a sharp image throughout the depth of field, from the top to the bottom of the wooden last. You can see more images from the project here. Original limited edition prints can be purchased here.

4. Swaine London 1750 – Still Life Product Photography

Swaine London, established in 1750, is one of the oldest and most prestigious luxury brands in the world, providing the finest handcrafted leather goods, hats, and umbrellas and supplying to the TV and movie industries since the 1950s. For example, Swaine have supplied Poet hats for every Indiana Jones film, including the original Herbert Johnson hat worn by Harrison Ford in ‘Raiders of the Lost Ark’ in 1981.

Swaine have commissioned my work as a luxury product photographer for a range of projects. This image featured on their website was from a shoot for their Christmas promotional campaign photographing a range of luxury leather products arranged into a still-life image. The shoot was a collaborative team effort working with the Art Directors from Swaine.

5. Newcore Capital – Corporate Lifestyle & Headshot Photography

Newcore Capital was founded in 2011 and is a Certified B Corporation. As a specialist investor in social infrastructure real estate in the UK, Newcore invests in assets that are integral to the needs of society. I’ve been commissioned to photograph several corporate portrait and lifestyle projects for Newcore Capital in the past.

In 2023, I carried out two Newcore corporate photography projects. The first was a corporate lifestyle shoot in the summer, and a range of different shots of staff in informal meetings were set up. It was an enjoyable and productive shoot, making the most of the natural daylight that was available.

The second shoot was a large-scale corporate headshot shoot at their London offices, producing headshots of every current employee in the company. You can see more of my corporate photography here.

See more photography projects I shot in 2023 including Derwent London and the OXO Tower Restaurant, Bar and Brasserie.

Cavendish rebranded from BECG Group commission fresh and up-to-date corporate headshot & lifestyle photography

Posted by Richard Boll on 8th March 2024 – 2:04 pm

Filed under Birmingham, Commercial Photography, Corporate headshot photography London, Corporate Photography, Corporate Portraiture, headshots, Location Photography, London, Southampton

Cavendish

Cavendish (formerly the BECG Group) is a multi-award-winning communications consultancy that specialises in working with corporate and political organisations. Their recent rebrand has unified the Group’s four sub-brands: BECG, Cavendish Advocacy, Liberty One, and LoveThat, marking its journey to become a full-service international communications consultancy.

With a 150-strong team of consultants, their collective knowledge, abilities, and expertise span many different sectors, including Energy & Utilities, Infrastructure, Property, Health & Wellbeing, and Fast-moving Consumer Goods (FMCG).

By combining the company’s specialist corporate communications, public affairs, digital engagement, and creative services teams, the new Cavendish brand will offer its clients a fully integrated solution with the ability to deliver impactful, multi-discipline strategies and campaigns.

Corporate Headshot & Lifestyle Photography

Over 3 consecutive days, I visited the Cavendish Headquarters in London and two of their regional offices in Southampton and Birmingham. I produced a wide range of corporate headshots and lifestyle photographs of their employees that were commissioned to update and reflect their new branding.
The images that were generated combined a range of photography including staff working in their offices, having creative meetings, socialising, and going for walking meetings outside. I also took a range of corporate office lifestyle photography of office interiors and exteriors.

Day 1: Southampton

Day 2: London

Day 3: Birmingham

The 3 day shoot

In all of the locations, we took pictures inside the offices as well as outside to get the benefit of natural light. During the shoot in London, we took photographs in Westminster due to Cavendish’s specialism in working with political organisations.

As part of this shoot, I also arranged for a hair and makeup artist who I’ve worked with before to be on hand for the headshot photographs. The headshots taken have multiple uses. Cavendish can use the images for their website, and also for LinkedIn profiles, presentations, promotional and marketing materials, editorials in magazines, etc.

A video crew was also in attendance on these shoots creating content at the same time. Combining two mediums to get moving footage and still images is a fairly common scenario on the corporate photography shoots I carry out.

Corporate Lifestyle Approaches

There are two main approaches I tend to use for corporate lifestyle photography. One approach is to take ‘fly on the wall’, documentary-style photographs showing people naturally working at their desks or engaged in meetings around the office. The other is to set up mini scenarios which could be between 2 and 10 people. For example, arranging staff to sit together in a formal meeting, having creative conversations about specific projects, or social scenarios with colleagues meeting up for coffee or having breakfast in the offices. It’s good to mix up these photography approaches to show different sides of office life.

The 3 day shoot was really enjoyable and it was great working with the Cavendish team on this rebranding project, and to see the images being used so extensively throughout their website.

To find out more about the new Cavendish brand, visit their website and see more examples of my corporate lifestyle photography work.

Corporate headshot photography: Why every business needs fresh and up-to-date professional headshots

Posted by Richard Boll on 11th July 2022 – 10:35 am

Filed under Corporate Portraiture, headshots, Location Photography, Portrait Photography

How professional headshots reflect and elevate your successful brand.

Professional, high-quality corporate headshot photography is a necessity for any successful, well-established company, to portray an authentic business image that suits your specific brand. These unique portraits should reflect the individual employee being shot and the overall values of the business.
Headshot photographs can be used in a variety of ways:
– They form the first impression of the business and its employees and can be used for marketing, not only on your website but also for LinkedIn profile pictures, press stories, business plans, annual reports, and presentations.
– To help build a connection with your potential customers, as people are more likely to reach out and make enquiries if they can see the faces of the CEOs and employees behind that company.
– Brand headshots can help to represent certain values and qualities, such as warmth and sincerity, generally giving the impression of your staff being friendly and approachable.
– When new colleagues join and with more people working remotely, it’s a good way to build that connection internally and introduce new faces to the business

corporate headshot photograph of individual by richard boll for the brunswick group

Styles and approaches to headshot photography.

When producing corporate headshot photography, it’s common to shoot either against a completely neutral backdrop or to show the interior of an office space.
The advantage of using a white or grey coloured background is consistency and neat uniformity for each headshot. Every photograph, even if shoots are carried out six months apart, can look entirely uniform. It’s useful on a company page, to reflect the level of organisation and togetherness of a business. If shots are taken within an office interior, often the background will be made deliberately out of focus. You can still see the photograph is taken in an actual office, rather than against a backdrop paper. Your choice comes down to the nature of your company’s building and if it’ll suit the image you want to portray. It’s worth giving this some thought before you choose a particular style.
I’ve helped many clients in the past work out the best style of headshot photographs to suit their brand and company values. We’ve discussed various ideas and options that I’ve used previously and potential suitable locations and styles, to help make this important decision.

A professional photographer can make or break your corporate headshot photography.

Any photographer you commission will bring their own level of expertise, creativity and style to your brand headshots. Many companies that I’ve shot for have set style guides and dress codes, to ensure the same consistent approach is used by multiple photographers around the world. It doesn’t matter if the photos were taken in London, Mumbai or New York, every shot will have the same look, even if photographed on different continents by different photographers.
I photograph people using a wide range of set poses, which means I can shoot them efficiently in a fairly short space of time. Typically, I only get 15 minutes at a time (sometimes as little as 5 minutes) with each person. People don’t have hours to spend having their picture taken and my approach lets them get on with their working day.

corporate brand headshot portrait photography commissioned by octopus energy

The old adage that everyone has a best side is absolutely true. Rather than spend a great deal of time trying to work this out, I shoot the same series of poses facing to the left and the right. By the time I’ve photographed the whole range, I’ll have about 60 images per person. I delete the off shots, for example, someone blinking, leaving around 40-50 shots to choose from. I prefer to use a portrait lens for headshots which has a particular focal length considered optimal for taking portrait photographs. Flash lighting is also an important element to consider. I always bring at least two professional flash lighting heads with modifiers, such as softboxes or umbrellas. These provide a flattering, soft light and in combination with other lights, create a visually pleasing aesthetic.
Once you’ve chosen your favourite shots, these images will then be optimised and refined digitally in Photoshop. Sometimes, retouching and fine-tuning is needed if people have creases in their shirts or stray hairs, for example. Unwanted objects in interior shots, such as fire exit signs and other distractions in the background can also be removed. The final headshots are as polished and refined as possible, providing a consistent look across a complete set of images.

In summary, successful and well-established businesses will be expected to have a regularly updated set of professional, fully optimised and consistent corporate headshot photography taken by an experienced, technically adept, professional portrait photographer.

Examples of headshot commissions that I’ve carried out for clients including Citibank, The Brunswick Group, Numis Bank, and Octopus Energy can be found here. If your own brand headshots need an update, please feel free to email me at richard@richardbollphotography.com or call +44(0)7812 908229.

Corporate portrait photography in London for Numis Investment Bank and The Brunswick Group

Posted by Richard Boll on 21st January 2022 – 12:42 pm

Filed under Corporate Photography, Corporate Portraiture, Environmental Portrait, headshots, Location, London

In September of 2021, I was commissioned by the creative agency The Brunswick Group to take corporate portrait photography of key members of staff at the investment bank Numis. The images were produced over a two-day shoot in various locations at their London offices. Each portrait required the location to be scouted and compositions discussed in advance with an art director from The Brunswick Group.

Numis is an innovative and dynamic investment bank with offices in New York and London. They’re proud to have the largest client base by number of corporates in the United Kingdom, and through combining their leading component services such as equity sales, M&A solutions, and trading and debt advisory, they operate at the forefront of the industry.

More of my corporate portrait photography can be seen here.

Corporate Photography for Octopus Energy in London, Warwickshire and Brighton

Posted by Richard Boll on 18th November 2020 – 12:50 pm

Filed under Corporate Photography, Corporate Portraiture, Environmental Portrait, Location, London

I was recently commissioned by Octopus Energy, a UK-based electricity and gas supplier specialising in sustainable energy. They were established in 2015 and have rapidly developed a reputation for excellent customer service and value for money. I was asked to photograph their staff members in London, Warwickshire and Brighton. The commission involved taking informal corporate photography of their team at work as well as posed corporate portraits. It was a great commission and I’m a big fan of Octopus Energy and their fantastic team.

More of my corporate photography can be found here.